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Media Kit 2026

PatientIQ Media Kit

Audience data, partnership formats, and creative specs for pharmaceutical and healthcare companies who want to support patients through trusted health information.

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About PatientIQ

Trusted health information for UK patients — at every stage of their journey

PatientIQ translates complex medical evidence into plain English that patients actually understand. From newly diagnosed patients learning about their condition, to those managing long-term illness, to those seeking support — we're the resource they turn to.

We partner with pharmaceutical companies through transparent patient support programmes and educational sponsorships that genuinely help patients — never by promoting prescription medicines directly to patients.

Our Commitment
We never charge patients. We never promote prescription medicines to patients. Every partnership is transparently declared and clinically reviewed.
50,000+
Registered Patients
& growing
72%
Have a chronic condition
highly relevant
38%
Avg Email Open Rate
above average
6 min
Avg Session Duration
high intent
£0
Always free to patients
our promise
100%
Non-promotional
to patients

Audience Breakdown

By Condition Area
Cancer 24%
Heart & Circulation 20%
Diabetes & Weight 18%
Mental Health 15%
Lung & Breathing 12%
Other 11%
By User Type
Patient (diagnosed) 58%
Carer / Family member 22%
Researching symptoms 12%
Healthcare student 5%
Other 3%
Key Metrics
Monthly unique visitors 50,000+
Page views / month 280,000+
Newsletter subscribers 30,000+
Newsletter open rate 38%
Newsletter click rate 9%
Avg session duration 6 min
Mobile traffic 71%
Returning visitors 54%

Partnership Formats & Rates

Format Description Reach Rate Notes
Patient Education Programme Condition hub content — written in plain English, clinically reviewed Condition-specific reach £3,000–£25,000 Declared sponsorship
Community Group Sponsorship Sponsored patient community group for your TA Active patient community £500–£3,000/mo Declared sponsorship
Newsletter Sponsorship Sponsored slot in condition newsletter 30,000+ subscribers, 38% open £500–£2,500 Labelled sponsored
PSP Featured Listing Highlight your patient support programme Condition hub placement from £200/mo Compliance verified
Clinical Trial Awareness Promote trial recruitment to relevant patients Condition-targeted £1,000–£5,000 Not promotional Rx
Display Leaderboard 728×90 — header of every page 280,000 views/mo £10–£20 CPM Ad review included
Display MPU 300×250 — sidebar positions 200,000 views/mo £12–£25 CPM Ad review included
In-Content Banner 600×200 — within articles High intent context £8–£18 CPM Ad review included
PSP Standard Listing Basic programme listing in condition hub Condition-specific Free Compliance verified
⚖️

Important: What We Cannot and Will Not Do

  • ✗ We do not accept promotional advertising for prescription medicines directed at patients
  • ✗ We do not accept content that makes prescribing recommendations to patients
  • ✗ We do not allow sponsored content that isn't clearly labelled as such
  • ✓ We work with pharmaceutical companies on non-promotional patient education
  • ✓ We promote patient support programmes that help patients access information and support
  • ✓ We promote awareness of legitimate clinical trials to relevant patients
  • ✓ We accept brand awareness advertising that does not make product claims to patients

Support Patients. Build Trust.

Email us with your programme brief and we'll send you a tailored proposal within 24 hours.

[email protected] View Partnership Packages